MarketCulture Blog

About the Authors

MCS LogoMarketCulture Strategies is of a team of business consultants committed to the principals of marketing excellence. We help organizations align their business culture with a profitable marketing orientation through an integrated process of management training, marketing skills training and strategic planning. We work with senior executives and marketing managers to create strategies for building world-class market culture and marketing skill sets around the profitable delivery of superior customer value.

Peder Hanson, Blog Author

Peder Hanson is the blog administrator. As a consultant with MarketCulture Strategies, he specializes in the integration of collaborative and electronic communication techniques with marketing strategy, product development and communication. He is also the Vice President for Regular Programming for the Silicon Valley chapter of the American Marketing Association (SVAMA).

Lucas Coffeen, Blog Editor

Lucas Coffeen is a blog editor. As a consultant at MarketCulture Strategies, he specializes in the areas of knowledge creation, client assessment, and R&D. In his spare time he tutors students in Math and Writing at the collegiate level and coaches an 18U Junior Olympic volleyball team.

 

 

Chris Brown is a blog editor and is CEO of MarketCulture Strategies.