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	<title>MarketCulture Blog - Using Culture for Competitive Advantage</title>
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	<description>Strategies for Creating and Maintaining a Market-Based Culture within Your Business</description>
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		<title>MarketCulture Blog - Using Culture for Competitive Advantage</title>
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		<title>The Case for Creating a Market-Driven Organization</title>
		<link>http://blog.marketculture.com/2010/03/11/the-case-for-creating-a-market-driven-organization/</link>
		<comments>http://blog.marketculture.com/2010/03/11/the-case-for-creating-a-market-driven-organization/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 18:37:13 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Business Intelligence]]></category>
		<category><![CDATA[Customer Insight]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=314</guid>
		<description><![CDATA[I recently had the pleasure of being interviewed by Linda Popky of L2M Associates, a Marketing Strategy Consulting firm.
It allowed me to reflect a little on what it takes to build a market-driven firm and why it remains a critical issue for any business. The reality is the only firms that will thrive now and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=314&subd=marketculture&ref=&feed=1" />]]></description>
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		<title>Is Google focused on the right things?</title>
		<link>http://blog.marketculture.com/2010/03/07/is-google-focused-on-the-right-things/</link>
		<comments>http://blog.marketculture.com/2010/03/07/is-google-focused-on-the-right-things/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 01:15:55 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Customer Insight]]></category>
		<category><![CDATA[Customer Value]]></category>
		<category><![CDATA[Customer-Centricity]]></category>
		<category><![CDATA[Market Culture Inaction]]></category>
		<category><![CDATA[Value Propositions]]></category>
		<category><![CDATA[high performance culture]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=310</guid>
		<description><![CDATA[





Google recently launched a new social networking service called Buzz. The launch reveals blind spots for Google that have resulted from a corporate culture focused on engineering excellent but lacking in the type of insight necessary to develop new value for existing and potential customers.
The concerns raised by users were fairly predictably related to privacy [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=310&subd=marketculture&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">clbrown7</media:title>
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			<media:title type="html">1444417344-GoogleBuzzLogo68</media:title>
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		<title>Domino&#8217;s reinvents and transforms itself almost overnight</title>
		<link>http://blog.marketculture.com/2010/02/26/dominos-reinvents-and-transforms-itself-almost-overnight/</link>
		<comments>http://blog.marketculture.com/2010/02/26/dominos-reinvents-and-transforms-itself-almost-overnight/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 18:00:50 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Culture Change and Social Media]]></category>
		<category><![CDATA[Customer-Centricity]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Value Propositions]]></category>
		<category><![CDATA[culture transformation; corporate culture; customer centricity;linkedin;marketculture]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=297</guid>
		<description><![CDATA[Patrick Doyle took on the CEO role in January of this year right in the middle of a major transition&#8230;
Customer&#8217;s feedback on Domino&#8217;s was increasingly negative and Doyle has used this to great effect as a catalyst for change and reinvention of their core product offerings, making them fresher more real and less &#8220;cardboard&#8221;
This is [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=297&subd=marketculture&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>Why Toyota needs to refresh its culture</title>
		<link>http://blog.marketculture.com/2010/02/24/why-toyota-needs-to-refresh-its-culture/</link>
		<comments>http://blog.marketculture.com/2010/02/24/why-toyota-needs-to-refresh-its-culture/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 18:00:27 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Market Culture Inaction]]></category>
		<category><![CDATA[Silos]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[culture change; corporate culture;]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=291</guid>
		<description><![CDATA[
Toyota is headline news this week for all the wrong reasons. It is accused of putting profit ahead of people, not just people but customers and their safety, the ultimate business sin. It has been described as slow moving, secretive and perceived as trying to cover up problems rather than address them head on.
It points [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=291&subd=marketculture&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>How great innovations come undone: A personal lesson from Tivo</title>
		<link>http://blog.marketculture.com/2010/02/22/how-great-innovations-come-undone-a-personal-lesson-from-tivo/</link>
		<comments>http://blog.marketculture.com/2010/02/22/how-great-innovations-come-undone-a-personal-lesson-from-tivo/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 15:00:24 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[tivo;poor customer experience]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=287</guid>
		<description><![CDATA[
I have been a big fan of Tivo for a number of years but there comes a point when even great innovations fall over. From a personal point of view I have had some serious Tivo reliability problems which have meant essentially rendering my TV useless during TV events that are high value to me [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=287&subd=marketculture&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://blog.marketculture.com/2010/02/22/how-great-innovations-come-undone-a-personal-lesson-from-tivo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">clbrown7</media:title>
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		<item>
		<title>Having the best and the brightest employees is not enough: Lessons from Microsoft</title>
		<link>http://blog.marketculture.com/2010/02/18/having-the-best-and-the-brightest-employees-is-not-enough-lessons-from-microsoft/</link>
		<comments>http://blog.marketculture.com/2010/02/18/having-the-best-and-the-brightest-employees-is-not-enough-lessons-from-microsoft/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 19:25:22 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Cross-functional Collaboration]]></category>
		<category><![CDATA[Silos]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Cross-functional Collaboration; Silos; Microsfoft; linkedin]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=283</guid>
		<description><![CDATA[ Image thanks to Seth
I read an interesting article today written by a former Microsoft senior leader describing some of the challenges he observed while at Microsoft and that appear to still exist today.
Microsoft, without doubt is one of the great success stories of the last 25 years, they have a ubiquitous platform and have [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=283&subd=marketculture&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://blog.marketculture.com/2010/02/18/having-the-best-and-the-brightest-employees-is-not-enough-lessons-from-microsoft/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">clbrown7</media:title>
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			<media:title type="html">innovation</media:title>
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		<title>Why employee engagement is no longer enough</title>
		<link>http://blog.marketculture.com/2010/02/16/why-employee-engagement-is-no-longer-enough/</link>
		<comments>http://blog.marketculture.com/2010/02/16/why-employee-engagement-is-no-longer-enough/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 19:16:56 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Employee Engagement]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[linkedin; employee engagement]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=278</guid>
		<description><![CDATA[One our team members (Hjalte, our California-based Engagement Manager) and I have been doing a bit of research on Employee Engagement recently and found some interesting discussion from professionals on various linked in networks (see links below to follow).
It seems to me that employ engagement, although very popular with large businesses is not longer enough.
The [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=278&subd=marketculture&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://blog.marketculture.com/2010/02/16/why-employee-engagement-is-no-longer-enough/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">clbrown7</media:title>
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		<title>Do you know who your customer curators and advocates are?</title>
		<link>http://blog.marketculture.com/2010/02/02/do-you-know-who-your-customer-curators-and-advocates-are/</link>
		<comments>http://blog.marketculture.com/2010/02/02/do-you-know-who-your-customer-curators-and-advocates-are/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 20:22:58 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Customer Advocacy]]></category>
		<category><![CDATA[Customer Curators]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[svama]]></category>
		<category><![CDATA[SVAMA; social media]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=273</guid>
		<description><![CDATA[
We ran another great SVAMA Panel event this past week with a Keynote from Jeremiah Owyang, now with Altimeter Group and a great panel of practioners.
I always like to gain at least one key takeaway and for me it was understanding more about a couple of key customers in any business. The curator and the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=273&subd=marketculture&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://blog.marketculture.com/2010/02/02/do-you-know-who-your-customer-curators-and-advocates-are/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">clbrown7</media:title>
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			<media:title type="html">SVAMA Event on Social Media Trends for 2010</media:title>
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		<item>
		<title>Why ownership is key to customer experience</title>
		<link>http://blog.marketculture.com/2010/01/11/why-ownership-is-key-to-customer-experience/</link>
		<comments>http://blog.marketculture.com/2010/01/11/why-ownership-is-key-to-customer-experience/#comments</comments>
		<pubDate>Tue, 12 Jan 2010 03:15:59 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Customer Value]]></category>
		<category><![CDATA[Market Culture Inaction]]></category>
		<category><![CDATA[Ownership]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=264</guid>
		<description><![CDATA[I have had a very interesting start to the new year with great progress on a number of fronts mixed in with a reminder of why the work we do is so important&#8230;&#8230;.
Last week my Sony Laptop crashed for the 2nd time within 3 months, as usual it could not be more poorly timed as [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=264&subd=marketculture&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://blog.marketculture.com/2010/01/11/why-ownership-is-key-to-customer-experience/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">clbrown7</media:title>
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		<title>Will Apple maintain its culture when Steve leaves?</title>
		<link>http://blog.marketculture.com/2009/11/20/will-apple-maintain-its-culture-when-steve-leaves/</link>
		<comments>http://blog.marketculture.com/2009/11/20/will-apple-maintain-its-culture-when-steve-leaves/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 00:32:53 +0000</pubDate>
		<dc:creator>Christopher Brown</dc:creator>
				<category><![CDATA[C-Level Quotes on MarketCulture]]></category>
		<category><![CDATA[Culture Change and Social Media]]></category>
		<category><![CDATA[Customer-Centricity]]></category>
		<category><![CDATA[Market Culture in Action]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[innovation]]></category>

		<guid isPermaLink="false">http://blog.marketculture.com/?p=255</guid>
		<description><![CDATA[I had an interesting discussion last night in relation to what our company does, help senior leaders build ever alert enterprizes by raising their level of cultural sense-ability. What does that mean? essentially creating a company culture that is completely focused on creating value for customers, with every person understanding their role in how to achieve the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.marketculture.com&blog=1974935&post=255&subd=marketculture&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://blog.marketculture.com/2009/11/20/will-apple-maintain-its-culture-when-steve-leaves/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">clbrown7</media:title>
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